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Why SkinTRUST® VerifiedTM?

Cosmetics are not pre-approved by American regulatory agencies, making it impossible for consumers to know what’s true, what’s relevant, what’s safe, and what works. Studies have shown that consumers increasingly mistrust brand promoted claims. Consumers desire cosmetics that are developed with optimal practices and validated by independent authorities.

Founded by dermatologists, the SkinTRUST® is the ONLY evidence-based medical resource and the FIRST American standard for cosmetics that empowers consumers to make informed decisions. The Seal allows consumers to easily identify SkinTRUST® VerifiedTM products while they shop.

The SkinTRUST® consists of American dermatologists and other key physicians who collaborate to evaluate the entire breadth of skin care products, from baby care to anti-aging to self-medication drugs. Validate your products for consumers and prescribers and distinguish them from similar products by achieving the SkinTRUST Society’s® Dermatologist Approved Seal